I and others have already pointed out what a milestone this election was, and how excited we are that our guy actually won. But there was another victory in this election. It was an extraordinarily positive campaign. Though Hillary Clinton went very strongly negative against Obama, he held out as long as possible, and then only went negative on policy, not with wild false allegations. His response to disagreeing with Clinton's policies could barely be called negative.
Then McCain attacked him in the general election. In case you've forgotten, Cindy McCain launched a barrage of false attacks on Michelle Obama's patriotism, John McCain attacked Obama while Obama was overseas, McCain made up attacks on Obama for being elitist and a celebrity, he pretended that Obama called Palin a pig, he accused Obama of socialism when Obama a decade ago suggested compensation for slavery, he pretended Obama was in bed with the PLO and terrorists, and falsly accused Obama of being a socialist.
To top it all off, after McCain said he was going to take the high road that Hillary never did, and said the Reverend Wright was off the table, McCain started to talk about bringing Wright up again. Three days before the campagin, a 527 felt they had the go-ahead and launched despicable racist ads, focused on Jeremiah Wright and Obama, in a multi-state ad buy worth millions, that eventually went national. Without exagerrating, if you were watching CNN in the few days before the election, you saw this ad three times an hour, every hour. McCain's response? A tepid rebuke and pulling of the ad in South Carolina, and then not a single response afterward. He let it go forward.
And Obama's response to all of this? Not a single negative ad, for months and months. Only immediate press releases showing why the McCain campaign's allegations were false. And then, after repeated barrages of negative ads by McCain, Obama began to go negative in some commercials, but always on policy, and not on false allegations or allusions. At one point, Obama had more negative commercials (on policy) than anyone else in history, because he was spending more money in ads than anyone else in history- but only a third of his ads were negative. At the same time, 100% of McCain's ads were negative. Obama consistently refused to get into the gutter with his opponents.
Much finger-pointing will now occur, as to why McCain lost the race. There are many reasons, including Palin, not truly being a maverick and following his heart, letting bad advisors run a campaign, the economy, and Iraq. But top up there is that McCain insisted on not only a negative campaign, but one filled with lies. And as amazing as it is, unlike Kerry, Obama defended himself, and yet didn't respond back with despicable allegations, lies, and innuendo. And he still won the Presidency. Now that's a man I want as President.
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